MyOutDesk Virtual Assistants successfully generate thousands thousands of leads from Social Media for our clients EVERY SINGLE DAY. They stay on top of Social Media platforms and accounts, keeping track of each opportunity and ensuring that each inquiry is answered as quickly as possible. Your real estate virtual assistant can provide leverage by focusing their time on Social Media constantly generating leads so their clients can close the deals.
The consumer’s process has shifted dramatically as Social Media has become a need and is so ingrained into our society that is has changed our lives, the way we communicate and the way we run business. This is why Real Estate leads must be generated to adjust to this shift. The internet and Social Media has opened new doors for research and lead generation.
Millennials, or buyers under 30-something, now make up 66% of the market for first time home buyers. The tide has shifted as 99% of buyers have moved online to research properties, before contacting a
REALTOR ®. This means to attract both buyers and sellers; you need to reach out and engage with them online. Social media is the ideal forum to do this in.
There are multiple ways to get more leads via Social media, but it takes a lot of dedication and time to make sure that you are not only capturing them but following up immediately and beating others to it. This is where a Virtual Assistant can be leveraged. We gathered some strategies from our Virtual Professionals that they use to gather leads for their clients, and we’re sharing them with you!
Targeted Ads- Our Virtual Assistants create and post targeted Ads on Facebook and Instagram. They are of properties in specific areas and neighborhoods. The ads can bring your potential leads into a lead capture form or application where you can employ a nurturing and follow-up system. Facebook has a great targeting ability wherein you can select the criteria of whom you want to see your ads. This, coupled with a Virtual Assistant dedicated to capturing and follow-up, can be a great source to get leads.One of our Marketing Virtual Assistants Christine Lames shared this ad she created for her client:
Homes For Sale Groups- You can have your Virtual assistant create and curate homes for sale groups on Facebook that are specific to your areas and neighborhoods. Facebook groups have a gating feature where you can ask people who want to become members of your groups to answer questions before you approve their membership. Create a pre-qualifying questionnaire and have your Virtual Assistant screen those, and then you can proceed with each member request accordingly.MyOutDesk Virtual Assistant Lee Rolando Apolonio told us that he manages several groups for his client and creates the questionnaire for member requests.
Facebook Business Pages– Facebook business pages are another great channel to gather leads. For example, you can have several pages, each one dedicated to specific cities, areas, or neighborhoods. You can then have your Virtual Assistant check out each person who likes your page and give them a call or send a message offering your services or asking them to fill out a quick questionnaire etc.One of our Virtual assistants Melody Geron shared an example of the conversations she curates for her client.
These are just a few of the strategies a real estate virtual assistant can use to get leads for our clients. A MyOutDesk Virtual Assistant can focus on the responsibilities that you need to be handled when it comes to your Social Media and gathering leads. If you want to know how all you have to do is click the button below to schedule your Double My Business Strategy Session.