Avery Jackson
Affluence is Mental Mechanical Avery Jackson


Are you satisfied with the amount of money you are being paid in your career, or the profits that your business pays you? Would you like to make more than you do now? Who wouldn’t?!

Making money, and your ability to make more of it, is 80% psychological (believing in yourself enough to do what it takes to get the job done and earn the pay that you want) and only 20% mechanics (what you physically do and how your time is spent).

What is the difference between a seven figure earner and someone who works just as hard, but only gets paid $15 per hour?

Two things:

1. The person making seven figures feels like they deserve to be making that kind of money. They also expect to make more in the future. Their mental psychology tends to be optimistic and they expect to be compensated well for their work; they have the confidence to ask for more money. The person making $15 an hour doesn’t believe they are valuable enough to an employer who would pay them six/seven figures; it is not realistic to them therefore they do not have the belief.

2. The person who makes seven figures has chosen to take advantage of an opportunity where the mechanics of what they do minute by minute at work pays seven figures. The person making $15 an hour has chosen to do something that as they do their job moment by moment, it adds up to $15 per hour. They usually don’t look at better jobs or bettering themselves because they don’t think they deserve better, so they don’t even try.

A waiter can work at Waffle House, or they can work at Ruth’s Chris Steakhouse…They both work equally as hard. Often times, the worker at Waffle House may even work harder. However, the waiter at Ruth’s Chris will make a lot more money. Why? People tip based on the cost of their meal and Waffle House obviously has much cheaper meals. So, what keeps the waiter at Waffle House vs going and getting a job at Ruth’s Chris? Their psychology. They either don’t believe they can/deserve to work at Ruth’s Chris, or they are unwilling to work on themselves to become the type of waiter that Ruth’s Chris would love to hire.

I can remember working my last job and being around really great salesmen. They were my age and much older. When I was contemplating leaving and starting my own business I wondered to myself, “Why haven’t these guys started their own companies already?”

They did talk about doing it. I felt they were just as smart as me if not more smart and more experienced than I was. However, the reason my coworkers were never going to take the risk and start their own business was simply because their psychology sucked.

They said all kinds of things: I’m married; I don’t have time right now; I have to pay off debt first; I will do it someday, etc.

As a very wise man once said, “The road to someday leads to a town of nowhere.”

In reality, they feared being uncomfortable and lacked certainty in themselves. They had convinced themselves that it just was not for them.

So if you are not satisfied with where you are in your career or with the income you are getting paid, then take some time to contemplate what is most important to you. Take some time to sit down with a pad or notebook paper, some wine/beer, rip a cigar, have a cup of coffee, etc. Just relax and be in a peaceful state when you do this.

Write about all the things you would want or have if a genie was willing to grant you any wish you want. Think big! What would you do for a living? How would you contribute to your community or to the world? Would you build houses, drive a boat, write, be a public speaker, a nurse, a doctor, run for office, open a restaurant, etc.? What would be exciting to YOU? Something you are certain would get you up in the morning and keep you up late at night. It wouldn’t even feel like work because you have so much fun doing it.

The fact of the matter is you have to do something. Sometimes I ask this question and people say, “I would do nothing. I’d retire and watch TV all day.” To be honest, I think that is mediocre; there is no purpose. Perhaps you could prove me wrong. We must all have a purpose and find something to do with our time that fulfills us. Otherwise, you will never reach your full potential and achieve what you are truly capable of.

Most people are just too scared to go after what they really want in life because deep down they have convinced themselves it is not possible. They actually fill themselves with limited beliefs.

Once you have decided what you want, you must pay the price to get it. Whatever that means for you, persist without exception and overcome every obstacle in your path. Someday you will get there. The “when” is unimportant.

Success is more or less achieving a goal and about who you become in the process of achieving that goal that is important. That is how you grow into the person you are meant to be. You will shed your limiting beliefs and own self-imposed limitations along the way. That is the whole point of the journey…to become the real you and not worry about what others think.

You cannot live your life according to other people’s expectations. You can’t let other people tell you who you are. You have to decide that for yourself. You must be who you are and what you “should be” is not important.

If you are not satisfied with where you are currently, no worries! Keep going. Remember, it is all 80% mental and 20% mechanical.



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